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The attached is an historic article from CLICK MAGAZINE that served to introduce us all to the fashion era we still reside in today; a world in which fashion’s momentum comes from Hollywood, rather than the Avenue George V, or the fashion editors of London and New York. The
Grandees of of the fashion world were miffed for a number of reasons – the casual air and sunny weather of Southern California dictated that all the glamorous starlets in the movie capital wear only sportswear and as a result the gurus of high fashion back East were having to take it on the chin.


It was Hollywood movie stars who introduced sunglasses to the world of fashion…


Click here to read about the woman who dictated many of the fabric restriction rules on the American home front.


KEY WORDS: 1938 recognized as the year Hollywood began to influence the course of fashion,1930s movie stars and their influence on fashion,fashionable movie stars and 30s fashion,7th avenue designers contend with movie stars 1938 article,seventh avenue vs hollywood boulevard,seventh avenue fashion designers vie with movie star fashion tastes

Read Hollywood Stylists vs the Fashion Industry (Click Magazine, 1938) for Free