1950s Fashion

Find archive articles on Fashion from the 1950’s. Our site has great information from old magazine and newspaper articles on 50s Fashion.

Hair Fashions of the Early 1950s (People Today, 1952)

Keep it short: that was the M.O. of the hairdressers of the Fifties (as you, no doubt, gathered from this 1949 article) – and this column, accompanied by eight photos, serves as proof. Much of this column pertains to the men who were active in 1952 hair dressing, and their deep thoughts pertaining to pny tails, perms and poodle-cuts.

Click here to read about the short hair craze of the late Forties.

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Vera Maxwell and Claire McCardell (Quick Magazine, 1952)

From the Great Minds Think Alike Department came this small piece about two American sportswear designers, Claire McCardell and Vera Maxwell and their admirable approach in creating a light weather coat that served to both keep women warm in springtime gales, yet accommodate the full, billowing skirts that complemented their feminine forms (as well as the hip padding that accompanied many skirts of the Fifties).

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The Milliner’s Collaboration (Collier’s Magazine, 1951)

In 1951 the finest minds in American millinery were asked to put their collective craniums together and design some hats; each brought something unique to the table – the most humorous design element that appeared in each hat included a telephone!

Collaborators in the struggle to produce a taller plume, a more involved bird’s nest, are the hat designer’s – to whom carrots and cornstalks, bean bean pods and bumper-shoots are all perfectly acceptable decorations for the head.

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Setting the Trends from Paris (Pathfinder Magazine, 1951)

So much had changed in the world as a result of the Second World War, and although those shifting sands had moved much of the fashion industry to New York, the heart and soul of women’s fashion was still in Paris. This article is all about the fashion kings and queens who remained in the French capital. These columns explain what all the finest French designers were up to: Dior, Balmain, Schiaparelli, Fath, Balenciaga, Lanvin etc, etc, etc…



To read further about post-war Paris fashion, click here

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The Basket Bags (Quick Magazines, 1952)

They clogged the shelves of every thrift shop, church bazaar and Goodwill outlet throughout all of the 70s and 80s – and during that same period costume designers used them to signify how detached and estranged a feminine antagonist was in dozens of movies and TV productions. We are referring, of course, to the basket bags of the early fifties and their heavy presence in the bric-a-brac shoppes of yore only serve to testify as to how remarkably popular they were as fashion accessories in the land of the free and home of the brave. The attached article from 1952 is illustrated with six images of the various swells of old Palm Beach clinging proudly to their wicker trophies.


(We were delighted to see that basket bags enjoyed a small come-back in the fashion world during the summer of 2017.)

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