Coronet Magazine

Articles from Coronet Magazine

Yves Saint Laurent Takes Over the House of Dior
(Coronet Magazine, 1958)

When Christian Dior died quite suddenly in 1957, the eggheads of the fashion world got their knickers in a twist as they wondered who would serve as the creative force for the great fashion house that he had established just ten years earlier; all eyes turned to his very young assistant, a 21 year old man named Yves Saint Laurent (1936 – 2008).


Click here to read a 1961 article about Jacqueline Kennedy’s influence on American fashion.

Mexico: American Ally
(Coronet Magazine, 1943)

When Manuel Avila Camacho (1897 – 1955) came to power as the president of Mexico (1940 – 1946) he immediately went to work kicking out the Fascist spies from Japan and Germany

He banned Nazi newspapers and cut Nazis off the air. He squashed the anti-Semitic Gold Shirts of Monterey and purged fifth columnists in key positions. He washed his hands of the Nazis and extended a hearty handclasp to Roosevelt.

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German Submarines in American Waters
(Coronet Magazine, 1941)

This article is composed of a couple of paragraphs recalling the damages caused to American shipping as a result of the U-Boat menace on the East Coast of the United States during the First World War. Written at a time when the U.S. was once again having to deal with the same threat, this time by Admiral Karl Dönitz (1891 – 1980), the journalist wished that Henry J. James, the author of German Subs In Yankee Waters
be properly credited for having devised many of the more successful countermeasures.

The Clothing of Abraham Lincoln
(Coronet Magazine, 1950)

The attached article is a segment from a longer one about the history of Brooks Brothers and it confirms that the Great Emancipator was one of their customers, as were the Union Army Generals Grant, Sherman and Hooker.


Click here if you would like to read the entire article about the first 132 years of Brooks Brothers.

The Anderson Family History
(Coronet Magazine, 1941)

Statistically, Anderson is the the 12th most common surname in the United States and there are 894,704 Americans who bare this last name. The name stems from two sources: Scottish and Scandinavian. Both are derived from the Greek word Andreas, which means strong, manly or courageous.


In America today there are many Andersons high in achievement, some of them still spelling their name Andersen, who were born in Sweden, Norway or Denmark. This article broadly outlines the great and famous Andersons, the ones who have walked the halls of Congress, thrived in business, written the books, preached from the pulpits and fought the wars.


Oddly, very little column space is devoted to the infamous Andersons (ie. Confederate thug Bloody Bill Anderson).


The most common last name in the English speaking world (except Canada) is Smith – read about it…

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Nudity And Smut Becomes the Norm In American Pop-Culture
(Coronet Magazine, 1968)

The Sexual Revolution began slowly building with the release of the Kinsey Report in 1948 (read about that here) and from that point on the whole ball of thread began to unravel. More and more mainstream magazines, that previously would never have done so, began publishing articles about sexual concerns: adultery, frigidity and homosexuality. Hollywood went right along for the ride; TV was slow to follow, but following nonetheless. By the time 1967 came around the social war on the old taboos was in full flower. This article concerns the new standards that came into place all across America in 1968. When this article went to press, the two most infamous assassinations of 1968 had not yet taken place – after that, the flood gates would open – but change was in the air.


More about the lowering of moral standards in American popular culture can be read here…

PR from the Jungles of Cuba…
(Coronet Magazine, 1958)

The last thing the aspiring Communist dictator Fidel Castro needed in the Fall of 1958 was to have the dreaded Yanquees breathing down his neck; and so to buy some time, he penned this seven page article for the easily-bamboozled editors of Coronet magazine and packed it full of hooey, with lines like:
A million unemployed bespeaks a terrible economic sickness which must be cured… lest it fester into communism. It was this article, among other deceptions, that made President Eisenhower believe that the new government of Cuba was deserving of diplomatic recognition in February of 1959. Less than two years later the Kennedy administration severed ties with the Cuban regime and shortly after launched an ill-fated attack on the island kleptocracy.

The Lady in the Harbor
(Coronet Magazine, 1955)

When this article first appeared, the Statue of Liberty was praised as the tallest statue in the world – today, it doesn’t even make the list of the tallest statues; nonetheless, here is a collection of facts about the Ladyy Liberty:


• 200,000 pounds of copper were used in the statue, enough copper for more than 100 stacks of pennies, each as tall as the Empire State Building.


• Trans-Atlantic voyagers do not see Liberty until their ship enters N.Y. Harbor, but her torch can be seen 15 miles out.


• Her index finger is eight feet long.

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Goldwater on Vietnam
(Coronet Magazine, 1966)

Throughout the course of the Vietnam War there was no greater Hawk on Capitol Hill than United States Senator Barry Goldwater (1909 – 1998). In the attached interview from 1966 the Senator chastises President Johnson for failing to seize the initiative and correctly predicted that if the Americans did not show greater pugnacity, they would be run out of South Vietnam.


You can read more about Senator Barry Goldwater here…

The Feuding Dorsey Brothers
(Coronet Magazine, 1947)

Brought up in Pennsylvania, Tommy and Jimmy Dorsey had a harsh taskmaster in the form of their father:

Thomas Dorsey was a self-taught musician who earned $10 a week in the coal mines and a few dollars extra by giving music lessons. When Thomas Francis Dorsey [his second son] was born in 1905, the father made up his mind that his sons would be musicians, or else!

While still in knee-pants, both learned all the wind instruments before specializing in the saxophone and trombone, respectively… The boys mother, Tess Langton Dorsey, often was distressed by her husband’s rigid disciplining of her sons. To miss a day’s practice meant a licking.


Inasmuch as the Dorsey brothers may have been united in their efforts to please their father, their union ended there. Much of the article pertains to their opposing temperaments and the skyrocketing career that both enjoyed as a result of their mutual desires to out-do the other. It wasn’t until the old man’s death in 1942 that their competition subsided.

Howard Johnson’s Roadside Restaurants
(Coronet Magazine, 1946)

By the mid-Twenties millions of cars were on America’s highways and by-ways and family road trips were all the rage. However, the few roadside food stands that existed at the time were woefully inadequate and numerous journalists in every locale were writing articles about the various stomach aches that were regularly descending upon hapless motorists who patronized these businesses. This article is about a Massachusetts fellow named Howard Johnson –

Somewhere along the line he figured out that what America needed even more than a good five-cent cigar was a chain of stands that would take the chance out of roadside eating.

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William Holden
(Coronet Magazine, 1956)

The attached profile of actor William Holden (1918 – 1981) appeared in print when his stock was about to peak.


When the summer of 1956 rolled around, Holden was already a double nominee for a BAFTA (Picnic), an Oscar (Sunset Boulevard) and was the grateful recipient of an Academy Award for Best Actor one year earlier (Stalag 17). In 1957 his performance in the Bridge on the River Kwai would bring even more pats on the back (although the Best Actor statue would go to Alec Guinness).


This five page interview tells the story of Holden’s initial discovery in Hollywood, his devotion to both the Screen Actor’s Guild and Paramount Pictures. His Hollywood peers held him in especially high-regard:

In a poll of Hollywood reporters recently he was designated ‘the best adjusted and happiest actor around’; by contrast, the same poll identified Humphrey Bogart as a total pain in the keister – click here to read that article.

Audie Murphy: the Most Decorated
(Coronet Magazine, 1955)

Audie Murphy (1925 – 1971) was one of the most decorated American combat soldiers of the Second World War. This article appeared on the newsstands just in time to promote To Hell and Backstyle=border:none, the Universal Studio movie based on Murphy’s 1949 wartime memoir of the same name. Some men fit quite comfortably into the public life of a celebrated hero, Audie Murphy was not one of them.

John Riley Kane
(Coronet Magazine, 1944)

John Killer Kane (1907 – 1996) proved his mettle numerous times throughout the Second World War, but it was on August 1, 1943 – above the blackened skies of the Ploesti oil refineries in Romania, that the brass caps of the U.S. Ninth Air Force sat up and truly took notice of his polished skills as a pilot of a B-24 bomber. He was awarded the Congressional Medal of Honor for the admirable mixture of confidence and ability that showed so clearly that day.


In the attached article, the pilot recalled the moment when he was made aware that the number four engine had been hit

and we increased power on the other three. As soon as we left the target we dropped down to tree-top level. We were right in the middle of the group and I could see other ships passing us as we lost speed. Then the Junker 88s and the ME 105s came to work on us. It was a sight I can never forget, seeing B-24s falling like flies on the right and left of us. But we were getting our share of fighters, too. It was a rough show.


High praise is heaped on Colonel Kane for all of nine pages – celebrating his enormous personality as much as his sang-froid in battle.

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It’s Superman!
(Coronet Magazine, 1946)

Attached is a 1946 article by Mort Weisinger (1915 – 1978), who is remembered primarily as the editor for DC Comics’ Superman throughout much of the Fifties and Sixties. His four page history of Superman, attached herein, lays out not simply the origins of the character but all his great successes when deployed on behalf of the enemies of bad grammar, tooth decay, and slot machines. The author lucidly explained his own amazement at the fact that during those years spanning 1936 through 1946, Superman not only fought tooth and nail for truth, justice and the American way, but had been successfully harnessed by numerous ad men to advocate for the study of geography, civics, literacy, vocabulary and the importance of iron salvage in wartime.
At the time Weisinger penned this article, SUPERMAN was purchased annually by as many as 30,000,000 buyers.


Click here to read about the roll comic books played during the Second World War.

Where the Stars Dwell: Beverly Hills, California
(Coronet Magazine, 1953)

Times have changed: when this article about Beverly Hills first went to press, that famed little hamlet could support as many as ten bookshops. It is now barely able to support one:

Beverly Hills became famous in 1926 when, in one of the smartest publicity stunts of the century, the movie star Will Rogers was elected honorary mayor. Installed in drizzling rain, Rogers declared that all the budding town needed for progress was a little scandal and a few murders…


This was not a problem.


Beverly Hills Confidential: A Century of Stars, Scandals and Murdersstyle=border:none

The San Fernando Valley
(Coronet Magazine, 1951)

During the Second World War, millions of American military personnel passed through Los Angeles. Many were attracted to the simple domestic architecture, the smell of orange blossoms, Hollywood, the glorious weather – all of these or none of these, but many of them promised themselves that if they survived the war, this is where they would want to start their lives.


Many of these men fulfilled that promise, and they brought with them the government guaranteed housing loans provided by the G.I Bill – and a dusty, arid flat land just over the hill from Los Angeles called the San Fernando Valley began to grow as a result. By 1951, just six years after the war, two thousand building permits were issued for this area each month.

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