The Magazine of Art

Articles from The Magazine of Art

George Gershwin: Tin Pan Alley and Beyond (Magazine of Art, 1937)

An interesting two page article about George Gershwin (1898 – 1937), written within days of his death and filled with fascinating bits about his career, education and his instant popularity:

The Gershwin invasion of Tin Pan Alley came at a time when history was being made. The Broadway-Negro tradition that stemmed from Stephen Foster and the anonymous tune-smiths who wrote old minstrel shows, was being carried on by bards like Paul Dresser, Harry von Tilzer, and the amazing Witmark family. Jerome Kern and Irving Berlin labored in the Alley cubicles. Something called ragtime was in the air and jazz was about to be born.

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Remembering George Gershwin and ‘Rhapsody in Blue’ (Creative Art Magazine, 1937)

By clicking the blue title link above, you will be treated to a postmortem appraisal of the American composer George Gershwin (1898 – 1937). The article was written by one of his contemporaries; Gershwin is admired in this article, but not idolized:

No one could have been more surprised than George Gershwin at the furor the Rhapsody caused in highbrow circles. He had dashed it off in three weeks as an experiment in a form that he only vaguely understood. In no sense had he deliberately set out to make an honest woman out of jazz.

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The Streamlining of Cars (Creative Art Magazine, 1936)

Industrial designer Egmont Arens (1889 – 1966) wrote the attached design review covering the American cars of 1937:

Perhaps it was just one of life’s little ironies that overtook the automobile manufacturers a year ago. In their zeal to provide what they called ‘streamlined’ design, they took the tear-drop for their model, and the results were tearful indeed – to the sales managers. For they all looked alike…

The word ‘Streamlining’ got everybody a little confused, I am afraid, and off the track. Here was a term out of aerodynamics, invented to describe a solid shape that moves easily through fluid mediums, as the wings and fuselage of an airplane. The human eye responded gratefully to the flow of line prescribed by the laws of physics, and thus streamlining became synonymous with modern beauty. Industrial designers sprang up at every hand, and their main business was ‘streamlining’.


Read about the Great Depression and the U.S. auto industry…

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